Perry Marshall Dissected
Monday, November 17, 2008
If you've been reading Perry Marshall's stuff, you know how good his stuffs are. You could be reading from A to Z, without doing anything else but reading his thing. Since he's quite close with John Carlton, that might explain one of the reasons why he's so good in writing his promos.
However, instead of being his fan boy, why don't I just dissect one of his e-mail promotions he sent to me, and see what tricks he used to make me bit my lips in anger for not having the money to join his club.
I used SnagIt to capture his e-mail and do some quick highlighting across that email.
4-man... urrgh... have to find more money to jump in...
at 11:12 AM
Labels: e-mail
2 comments:
Subscribe to:
Post Comments (Atom)
Posts
very good post. I have been getting his email for about three years and I never dissected it like you just did.
It sounds to me that you have the making of a great copywriter yourself.
What a useful post here. Very informative for me..TQ friends...
http://astore.amazon.com/coffee-mugs-shop-20
(Coffee Mug Online Shop: The Best Coffee Mug Store)